"The Consumer Conversation Experts"

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Latest Insights & News

Fall TV buzz matches ratings
Gotham and How to Get Away With Murder continue to generate the most conversation among new TV shows, but chatter about CBS’ Madam Secretary is more positive, according to the fourth and final installment of Keller Fay Group’s research on new broadcast primetime series. ...Read More

Apple is ‘most talked about’ brand while Samsung has ‘most WOM momentum’
The brand, which earned a projected 232 million WOM impressions every week, is followed by Coca-Cola, Walmart and Samsung in overall WOM volume. This comes from analysis of data from Keller Fay’s TalkTrack system, which measures online and offline conversations about brands, between August 2013 and July 2014. ...Read More

Keller Fay Clients Include

2013 Best Book in Marketing

The Face-to-Face Book

by Ed Keller and Brad Fay