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Learn how Keller Fay can help you harness the power of Word of Mouth for your business, brands and clients.

Keller Fay in the News

Conversation is STILL King!

August 28, 2012

First posted on nhpr.org
August 28, 2012

By VIRGINIA PRESCOTT

Whether heralded as awesome, a distraction, or temporary attention-grabber, social media may not be the be-all, end-all of communication today. People still share their opinions and desires to each other via our favorite method…word of mouth. That’s according to the Keller Fay Group, a research and consulting company founded by Ed Keller and Brad Fay. Ed and Brad are authors of The Face-to-Face Book: Why Real Relationships Rule in a Digital Marketplace. Keller Fay is also partnering with The National Journal to track Americans’ online and face-to-face conversations about the 2012 Presidential race.

Brad joined us in the studio while on vacation in New Hampshire.

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