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Learn how Keller Fay can help you harness the power of Word of Mouth for your business, brands and clients.


  • TalkTrack® is the only system that measures the totality of word of mouth – both online and offline – enabling clients to measure all talk in whatever form or context it occurs.

TalkTrack® Categories

  • Automotive: Cars, trucks, auto parts, repair services such as roadside assistance, navigation, etc.
  • Financial: Investments, banking, credit cards, insurance of all kinds, money transfer, real estate, etc.
  • Food/Dining: Packaged, fresh, and frozen food, candy, gum, recipes, meal preparation, restaurants, restaurant chains, take-out, etc.
  • Beverages: Soft drinks, waters, coffee, juices, beer, wine, liquor, etc.
  • Technology: Home or personal electronics, MP3, digital cameras, computer hardware/software, printers, etc.
  • Media & Entertainment: Movies, TV shows, magazines, radio, books, newspapers, video games, websites, sporting events, live performances, art, etc.
  • Telecom: Telephones, cell phones, portable devices, Internet & phone services, etc.
  • Travel: Destinations, hotels, airlines, car rental, etc.
  • Personal Care & Beauty: Personal care, facial and body cleansing products, make-up/cosmetics, etc.
  • Household Products: Cleaning and laundry products, minor appliances, cooking equipment, etc.
  • The Home: Furniture, flooring, rugs, major appliances, home accessories, hardware, lighting, remodeling, etc.
  • Children’s Products & Services: Baby and children’s products, toys, educational services, etc.
  • Shopping, Retail & Apparel: Retail stores of all kinds, catalogues, online retailers, clothing & fashion, jewelry, leather goods, shoes, athletic shoes and apparel, etc.
  • Health & Healthcare: Illnesses, drugs and pharmaceuticals, doctors, hospitals, treatments, diets, supplements, vision care/eyewear, etc.
  • Sports, Recreation & Hobbies: Sports & recreation equipment, fitness centers, spectator sports (teams, leagues, stadiums), personal interests, clubs, pets, games, etc.



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